The Power of the Podcast: What You Need to Know Before You Launch Yours
Proof Strategies presents:
Today, podcasts are becoming more popular than ever as they continue to emerge as a go-to medium for content and news. In fact, research shows that 44% of Americans have listened to a podcast, adding to the 124 million listeners worldwide, and highlighting the 12 million new listeners that have emerged in just one year.
This DC Communicators networking event invites industry experts in media and communications to explore both the ups and downs of launching a podcast. The event will discuss how internal influencers can positively impact their organization’s brand with a thought-provoking podcast, if all the right ingredients are in place. We invite you to join us as we examine the following questions with our panel of experts.
What do you need before you launch a podcast?
How much does it cost, in soft and hard costs, to launch a podcast?
What do you know now, that you didn’t before, that you wished you had before launching one or more of your podcasts?
- Brad Bosserman, Managing Director, POLITICO
- Dave Shaw, Executive Producer, POLITICO Audio
- Ariam and Yodit Solomon, Deux Sol Radio
By the end of this session, participants will be able to:
Know the right questions to ask themselves before they begin podcasting
Identify the top 5 must haves before launching a podcast
Walk away with a light framework of “to do’s” to get started