Selling with Noble Purpose During this Very Challenging Time

IES - Institute for Excellence in Sales presents:

"Selling with Noble Purpose During this Very Challenging Time"

As the economy reopens, we face a delicate question: how can we sell – which is essential to survival - but do it in a way that isn’t perceived as desperate or off- putting?

In this session, you’ll learn:

• Why a sense of higher purpose is crucial for you and your customers
• Strategies for tapping into your resilience and keeping yourself inspired
• Techniques to overcome fear and reset yourself
• Language that makes you relevant and engaging during times of uncertainty

We stand in a place and time where the role of business in the world is being questioned. The pressure for short-term profit is constant, yet there is equally forceful pressure to do right by our customers, our people, and society.

The research behind Lisa McLeod’s best-selling books, Selling with Noble Purpose and Leading with Noble Purpose demonstrates:

• Sales teams who sell with Noble Purpose, who truly want to make a difference to customers, outsell transactional sellers, who focus on targets and quotas.
• Organizations with a purpose bigger than money outperform their competition by over 350%.

You don’t have to choose between making money and making a difference. In this environment, when every sales counts, you can do both. Purpose and profit are linked.

This special webcast is sponsored by the Institute for Excellence in Sales.


May 29 2020


Eastern Time Zone
11:00 am - 12:00 pm

More Info

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Regional Event


Online Event


IES - Institute for Excellence in Sales
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