Powerful Client-Centered Communications: Strategies for High-Performing Sales Professionals

IES - Institute for Excellence in Sales presents:

"Powerful Client-Centered Communications: Strategies for High-Performing Sales Professionals"

Key Thing You Need to Know about This Program: Your ability to effectively communicate is what can set you apart from your competition. Your prospects hear tens of thousands of messages every day. You need to break through and clearly communicate how you can assist your prospects. It’s all about not just providing value, but about effectively showing that you CAN provide this value that your prospects are seeking. Attend this program and take your ability to demonstrate your power to new heights.

Complexity Level: Low-Medium

Immediate Implementation Opportunity: High. Participants will leave the program with techniques they can implement today to show more value to their prospects.

“Your ability to communicate will determine how successful you can become.”

How do you act when you walk into a room with a client or prospect? When you speak, do your words resonate with others or do they overwhelm your listeners with facts, figures, and jargon? Too often, we focus on the complexities of our products instead of building a relationship of trust.

In this interactive program, you will learn three powerful strategies that will transform how you communicate with clients and prospects. These 3 unique concepts will affect your energy level before you walk into a room, your gravitas when you speak, and your presence when you listen.

You will learn:

• How to connect with your clients using language that is authentic and genuine
• How to build your executive presence and gravitas
• How to strengthen your voice so that you speak with impact
• How to use these skills across every platform and occasion

In this program, you will learn practical, effective, and immediately applicable skills that you can use in your very next sales call or meeting. These skills will help you shorten the sales cycle, build relationships of trust with clients and prospects, and win more business for your organization.

Doors open at 7:15am for breakfast and networking. Note the location for this program: Marriott Fairview Park!

Program Schedule:

7:15am-8:05: Continental Breakfast and Networking
8:05am-8:15am: Introductions
8:15am-10:00am: Allison hits the stage
10:00am-10:15am: Raffle and Photos with Allison
10:15am-10:45am: Networking (Optional)

Join Allison and over 100+ sales leaders as they share with you and your team smart, effective and powerful strategies to find new customers and uncover opportunities at existing ones.


Allison Shapira is an opera singer turned entrepreneur. She is the Founder/CEO of Global Public Speaking LLC, a communication training firm that helps people speak clearly, concisely, and confidently. She teaches public speaking at the Harvard Kennedy School and has spent the last 15 years working with Fortune 50 companies, government agencies, and non-profit organizations around the world.

Allison’s client-focused work has inspired sales leaders to infuse a new generation of sales professionals with passion and purpose. She works with global brands as a highly-rated speaker, trainer, and executive communication coach. She holds a master’s degree in public administration from the Harvard Kennedy School, is a member of the National Speakers Association, and is an internationally-renowned singer/songwriter who uses music as a way to help others find their voice and their courage to speak.

Allison is the author of Speak with Impact: How to Command the Room and Influence Others, which was published by HarperCollins Leadership in October 2018. She has spoken at the Fortune Most Powerful Women Next Gen Summit and was a finalist for 2017 Woman Business Owner of the Year by the National Association of Women Business Owners, San Diego Chapter. She lives in Washington, DC.

[No refunds will be given after May 24.]


Jun 07 2019


7:15 am - 10:15 am



More Info

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Regional Event


Marriott Fairview Park - Falls Church
3111 Fairview Park Drive, Falls Church, Virginia 22042, USA


IES - Institute for Excellence in Sales
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