How to Be More Persuasive in Sales: Using Principles of Influence to Get Results

Institute for Excellence in Sales (IES) presents...

"How to Be More Persuasive in Sales: Using Principles of Influence to Get Results"

Key Thing You Need to Know about This Program:  Persuasion is a critical skill that all successful sales people need to be able to use to their advantage. By attending this program, you’ll earn ten new strategies you can immediately implement to be more persuasive with customers, prospects, and even your boss! This program will help you become a better partner to your prospects, partners, clients and customers.

Complexity Level:  Medium

Immediate Implementation Opportunity:  High. Participants will exit the program with practical takeaways they can put to use in their selling the same day.

What would it mean if you could influence people more effectively?

Persuasive salespeople make more sales and sell at higher margins.

They negotiate more effectively and have happier customers.

Their proposals move through the approval process quickly, and don’t hang in their pipeline for months. They do this with integrity and professionalism.

How can we be more compelling and effective with our customers and prospects?

Using the latest science on thinking, motivation, and decision making, we will explore how to use basic psychological techniques to “move the needle.”

The surprising and sometimes counter-intuitive practices will pay immediate results in your sales activities.

Doors open at 7:15am for breakfast and networking. Note the location for this program: The Westwood Country Club!

Join Mike and over 100+ sales leaders as they share with you and your team smart, effective and powerful strategies to find new customers and uncover opportunities at existing ones.

This session will share the best practices to influence the thinking of other people, and to motivate them to take the action you want.

You will learn:

• How to create urgency to take action
• Negotiate better prices, terms, and margins
• Gain higher-level appointments
• Overcome difficult objections

EARLY BIRD PRICING for this program ($10 OFF) ENDS NOVEMBER 23!


Mike Schmidtmann has led Information Technology Sales Teams for more than 20 years. He works with organizations throughout the United States to improve their sales recruiting, new business development, and profit growth.

During the past five years, Mike has led the Trans4mers Peer Groups for Sales Leaders in the IT industry. Members of these groups consistently out-perform the industry in sales growth, profitability, and innovation. Mike produces the award-winning Trans4mers webinar series, and frequently writes for IT Publications on sales and automation topics.

Mike speaks to industry groups on a broad scope of value-driven business and sales topics. His sessions focus on maximizing personal and professional potential while featuring humor, interactive games, and audience participation.

Expansion & Leadership

Mike Schmidtmann expanded and led a five-state region for Strategic Products and Services as a highly successful Avaya Business Partner. He has received national recognition and numerous awards, including the Avaya Largest Competitive Win-Back of the Year in 2005.

Ranked #1 Reseller

While serving as National Sales Director for Inacom Communications and General Manager of the Mid-Atlantic for Strategic Products and Services, Mike’s firm was ranked the Number One Telecommunications Reseller in the Washington Business Journal for three years in a row.

Extensive Experience

During the past 20 years Mike Schmidtmann has led national and regional sales teams and recruited and hired more than 300 salespeople and 30 sales managers. Mike’s clients benefit from his extensive experience and the insight and proven results he has achieved.



Dec 07 2018


7:15 am - 10:15 pm


$69 - $79

More Info

Click Here!


Regional Event


Westwood Country Club
800 Maple Avenue East, Vienna, Virginia 22180


IES - Institute for Excellence in Sales
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