Cyber Marketing in the Age of COVID-19
Women in Technology (WIT) presents:
"Cyber Marketing in the Age of COVID-19"
Marketing and selling in today’s crowded and distracted marketplace is challenging to say the least. Enterprise IT and security buyers have fast-changing and conflicting priorities on their plates these days, making it extremely difficult for a marketer at a vendor or service provider to grab their attention.
To reveal how cybersecurity marketers can better reach those elusive cybersecurity product/service buyers, especially in light of the current pandemic, full service marketing communications firm Merritt Group partnered with T.E.N., a relationship-marketing firm focused on cybersecurity, to survey leading CISOs to find out what influences their buying behaviors and triggers a sale.
Attend this virtual panel to hear directly from security decision-makers and cyber marketers to gain insight into some of your biggest questions around how COVID-19 has impacted the industry and the lasting repercussions it may have.
Former Deputy CISO at Northrop Grumman
and Former CISO at OrbitalATK
Sr. Analyst, TAG Cyber LLC
CMO, Illusive Networks
Senior Vice President, Security Practice, Merritt Group
Questions? Contact Women in Technology. Phone: 703-349-1044 | firstname.lastname@example.org