Business Relationship Economics: Leveraging Your Single Biggest Asset to Drive Sales Performance and Results
IES - Institute for Excellence in Sales presents:
"Business Relationship Economics: Leveraging Your Single Biggest Asset to Drive Sales Performance and Results"
Key Thing You Need to Know about This Program: Optimizing personal relationships are critical for business success. How you maintain and grow these relationship offline and online will determine your long-term sales success. In this session, we’ll focus on the quantifiable value of business relationships and provide a systematic process for identifying, building, nurturing, and leveraging personal and professional relationships to help you grow your sales and book of business.
Complexity Level: Low-Medium
Immediate Implementation Opportunity: High. Participants will leave the program with techniques they can implement today to develop richer and deeper business relationships to grow their sales.
Relationship Economics introduces battle-tested best practices, based on the author David Nour’s global experiences, along with social science research and hundreds of executive interviews, that bridge the gap between relationship creation and relationship capitalization. The cornerstone keynote based on the best-selling book, Relationship Economics Updated & Revised (Wiley, 2012), delivered to more than 30 corporate, association and academic forums annually. In this highly-interactive session, trainer extraordinaire Nhat Pham will guide you through a modern process to grow and deepen your critical relationships.
Relationship Economics has pioneered the phenomenon that relationships are the greatest off-balance sheet asset any organizations possesses, large and small, public and private. The idea of investing first in relationships before we get immediate returns is a concept many professionals miss. By having a clear methodology for your strategic relationships, you can become and remain a priority to them.
WHAT YOU’LL LEARN AT THIS PROGRAM:
• Leveraging current relationships more effectively to develop the relationships you want & need
• Establishing relationship-centric goals to grow your sales
• How to effectively expand your portfolio of valuable relationships
• Developing a personal plan to monitor relationship development progress and improvements
• Prioritizing your investments in the most strategic relationships toward maximizing personal and professional results
In this program, you will learn practical, effective, and immediately applicable skills that you can use in your very next sales call or meeting. These skills will help you shorten the sales cycle, build relationships of trust with clients and prospects, and win more business for your organization.
Doors open at 7:15am for breakfast and networking. Note the location for this program: Westwood Country Club!
7:15am-8:05: Continental Breakfast and Networking
8:15am-10:00am: Nhat hits the stage
10:00am-10:15am: Raffle and Photos with Nhat
10:15am-10:45am: Networking (Optional)
Join Nhat and over 125+ sales leaders as they share with you and your team smart, effective and powerful strategies to find new customers and uncover opportunities at existing ones.
ABOUT NHAT PHAM
Nhat Pham is a marketing and digital strategist, speaker, and author who simplifies and maximizes hi-tech and hi-touch marketing in a clear, and engaging way. He is an expert and renowned speaker on Performance Marketing, Digital Media, and Social Marketing.
As the Chief Strategist of SUCCESSWERKS Consulting, Nhat helps organizations, entrepreneurs, and companies grow, develop business and get results using Digital Media and Online tools through consultation, strategy, and execution. SUCCESSWERKS Creative helps you create disruptive campaigns that convert so you lower acquisition costs, build goodwill value and automate lead generation.
He is a frequently sought-after keynote speaker and consultant on Relationship Economics ®, Co-Create, growth marketing and performance topics. He has given individual coaching, provided training and delivered presentations to professionals from start-up organizations to large companies such as BB&T, T-Mobile, and AT&T. He’s co-authored B2B Best Practices for Facebook, Twitter and YouTube.
He is a Nour Cohort Certified Speaker.